a new way to sell steel

Track, Quote, and Close - All in One Workflow

Felux parses emails, captures the details, and builds a connected CRM - automatically turning unstructured requests into actionable, organized deals and customer profiles.

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EFFICIENCY

Generate Quotes Faster

Respond to RFQs in seconds instead of hours
SPEED

Margin Control You Can See

Track revenue and margin performance in real time
CLARITY

Clarity Across Every Deal

Centralize companies, contacts, and quotes in one place
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EFFICIENCY

Steel workflows streamlined with AI for faster growth

SPEED

Modern tools that move deals faster from quote to close

"Cut RFQ response time by 68% and lifted margins by 3% in just 90 days."
Jason Miller
VP of Sales
"Cut RFQ response time by 68% and lifted margins by 3% in just 90 days."
Jason Miller
VP of Sales
CLARITY

Sales insights without the noise or wasted time

EFFICIENCY

Steel workflows streamlined with AI for faster growth

We make it easy

Everything You Need to Sell Smarter, In One Platform

Felux replaces fragmented tools with an integrated system designed for the steel supply chain. Four core modules keep your team aligned and your deals moving.

Who felux is for

How it's suppose to be handle

Dashboard displaying analytics with graphs and statistics, including win rate, active customers, and RFQ volume.A dashboard view of Dave Holden's recent activity and overview on a business platform interface.Dashboard showing analytics with graphs and data on RFQs, win rate, and top products.

THE FEATURES

a Deep dive into how it actually works

Felux replaces fragmented tools with an integrated system designed for service centers. Four core modules keep your team aligned and your deals moving.

module 1

Control Tower

Track every RFQ, quote, and follow-up in one place, with complete visibility across your team.

Pipeline view to see every deal at a glance

Centralized activity timeline across reps and customers

module 2

RFQ Management

Go from inbox to quote in clicks, with structured data that speeds every step.

Parsing that transforms informal RFQs into structured quotes

Templates that make quoting fast and consistent

module 3

CRM

Manage companies, contacts, and relationships without the bloat of a legacy CRM.

Quick search and filters to find accounts instantly

Relationship insights to spot growth opportunities

module 4

Analytics & Insights

Know where you stand on margin, tonnage, and relationship health at any moment.

Real-time dashboards for leadership and reps

Drill-down reports to protect revenue before it slips

Stronger Relationships, Smarter Revenue

With Felux, every quote becomes an opportunity to deepen trust and grow margin.

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Reduction In Time To Quote

Real-time analytics and CRM updates provide deeper insights for sales teams and leadership.

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Dedicated to Closing Deals

Sales teams no longer waste time with manual copy-and-paste quote generation.

Who felux is for

Built for people who sell and move steel

Whether you manage inbound RFQs or oversee a multi-rep sales operation, our platform brings structure and visibility to every step of the process.

inside & outside sales

For Sales Teams

Spend less time chasing quotes and more time closing deals. Felux keeps RFQs organized, automates routine steps, and gives you visibility into every customer interaction.

See How It Works for Sales Teams
leadership teams

For Sales Leadership

Track revenue, margin, and tonnage in real time. With Felux, you can see where deals are stalling, where margin is slipping, and where your best opportunities for growth live.

See How It Works for Sales Leadership

Cut RFQ response time by 68% and lifted margins by 3% in just 90 days

Before Felux, our team was managing and tracking RFQs in different systems. We now have pipeline visibility across the company and have insights into past product requests from our customers. This has enhanced our buying strategy and improved our margins.

Dustin Easton
General Manager of Sales

Boosted quote volume by 42% and cut response times in half

Scaling our service center meant we needed more discipline and visibility across our sales process. With Felux, we’ve been able to increase quote volume by 42% while cutting average response times nearly in half. The platform has given us the confidence to forecast accurately and the data to manage margin discipline across every rep.

Todd Reynolds
President & CEO

Frequently Asked questions

+ Answers

Find answers to common questions about our platform and its features.

How fast can we get started?

Immediately - sign in and start working within minutes.

Does it integrate with my ERP?

Users can easily manage requests and quotes without a direct connection with an ERP. However, we can integrate with your ERP upon request.

Can I import my existing quotes?

Absolutely! Felux is designed with the user experience in mind. Our customer success team will work with you update historical data to ensure a seamless experience for all users.

Will I have a dedicated person to work with me on my account?

We have a dedicated support team with years of experience in both steel and technology, ensuring all your questions, issues, and needs are handled quickly and effectively.

We make it easy

Stop Quoting in the Dark

Let technology handle the busywork. Felux gives you the clarity, speed, and insights to sell steel with confidence.

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